Remember that old Johnny Cash song, "I've Been Everywhere?"
Dave Munson has been everywhere - almost - and he's got pictures to prove it, on the walls of his office.
In most, you'll see a tall, smiling, bearded man (Dave) and a cool-looking leather bag - by a bridge in Prague, over a shoulder in Switzerland, on a beach in Costa Rica, or stuffed with meat, being attacked by crocodiles in Australia or lions in Zambia.
Making bags that can survive all that is what Saddleback does; Dave is the founder and CEO. The bags are handcrafted in Leon, Mexico, and are guaranteed to last 100 years. The slogan? "They'll fight over it when you're dead."
They also make desk sets, briefcases, iPhone cases, wallets, belts, backpacks, purses, binders - almost anything that can be crafted out of leather. It is neither cheap nor inexpensive.
"We use the strongest leather you can buy," Dave said. "A lot of people take off the top layer, to get rid of all the scars, and that's where the toughness is. We keep that. Our lining is even stronger, and our hardware is unbelievable. No breakable parts, no buttons, no snaps."
It's a 21st-century story: products crafted from one of the oldest materials known to man, using techniques thousands of years old, then marketed over the internet and shipped worldwide.
Like those bags, Dave's journey has taken some unique twists.
Born in Oregon, he was a youth pastor when he moved to Mexico to teach English. Most places he went, he carried books.
"I was looking for something different from my nylon backpack, and I asked myself, "'What would Indiana Jones carry?'" He sketched it and found someone to make it.
Leon, bigger than Dallas and higher than Denver, has been famous for its leatherwork for centuries. When Dave returned to the U.S., his bag became a conversation starter.
"Everywhere I went people said, 'Where can I get one of those?'" he said. He moved to Juarez, had the bags sent to him by bus, and sold them on e-Bay.
He and Suzette met, married, and made their home in San Antonio. As the company grew, they started a factory in Leon, but soon realized the office staff would work better face-to-face. They chose Fort Worth. When the rent got crazy, Dave found an unfinished retail building just off Main Street in Azle. He finished it out to serve Saddleback's needs.
By the time the lease is up, he plans to have built a "really cool" headquarters nearby.
Saddleback has about 25 employees in Azle and another 170 in Mexico. Dave considers himself not their boss, but their pastor. In Leon, there is a school for the workers' children as well as marriage, parenting, and finance classes.
"Ministry is what started it," he said. It's still a ministry."
Visits to Mexico are frequent, but it was a 2010 visit to Rwanda - site of a 1994 genocide that took around a million lives - that changed their lives. They added a small host of Rwandan kids to their family, and Suzette went a step further, creating a retail line branded "Love41," with all profits going to Africa New Life Ministries.
She and Dave have since taken more than 300 people to Rwanda, mostly church friends and employees, to see where their money is going. Their Rwandan kids are now young adults, finishing college, starting careers and families of their own. The Munsons' children, daughter Sela and son Cross, are teenagers, home-schooled so the family can travel together.
The business is worldwide. The ministry is personal.
"One of the things we do is try to introduce people into a personal relationship with God - by example," Dave said. "We don't try to shove anything down someone's throat or convert them to anything. We just want them to understand that God loves them, and he loves people through acts of compassion."
"He doesn't give people 'air-hugs.' He sends people for that."
The Munson family lives in tents of heavy safari canvas from Kenya. "Abraham would be jealous," Dave laughs. The tents are up on decks, with hardwood floors, heating, AC, and plumbing all powered by Tri-County Electric Cooperative.
"My service has been uninterrupted," Dave said.
That seems appropriate for someone with Dave's energy level. Not everyone can afford a Saddleback bag, but it's hard to resist his personality.
"We've heard a lot of people say, 'Y'know, I hate Christians, but I like these guys - and I think they're Christians. So maybe there's a little more to this.'"
Dave enjoys growing a company, and he's not opposed to making money. But influence, for good and for God, is what he's really after. That's part of what makes Saddleback different.
"We're a people business, cleverly disguised as a leather bag company."